I found this post that has to do with creating landing pages in Google's Adwords that are tailored to your customers needs. Google will calculate the quality score of your ad by how relevant your page is to what your keywords are in your ad. The better the match the better your quality score and thus the lower your bid for the click.
Read about it at sys-con.com
How to Bounce Back From 'Google Slap Three'SYS-CON Media, NJ - 10 hours agoIRVINE, Calif., March 13 /PRNewswire/ -- Horror crossed your face this morning when you logged in to find your Google AdWords account "slapped" -- with your ...
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